Personal style identity
Aira helps define the colors, silhouettes, proportions, and styling choices that make you look more intentional.
The private stylist, reimagined
Become the best-dressed version of yourself.
Aira reads your body, region, climate, culture, taste, wardrobe, trends, and shopping intent to help you look better every day.
Create my style profileLoading the full editorial experience...
AI personal styling
Daily outfits are built from your profile, weather, occasion, region, wardrobe, trends, and recent wear history.
Intelligent shopping
Aira recommends pieces that upgrade your wardrobe and routes you to regional retailers when buying makes sense.
Wardrobe building
Your closet becomes a styling engine: what to wear, what is missing, and which essentials unlock more outfits.
See it on you
A quick scan turns outfit recommendations into visual proof, so the styling feels personal before you wear it.
Global fashion context
Aira adapts to culture, climate, gender, lifestyle, and occasion across seven global regions.
How Aira Works
1
Build your profile
Share your region, body/profile aesthetics, colors, and preferences so Aira can understand you.
2
Receive direction
Get personalized trending recommendations, outfit suggestions, wardrobe essentials, and style identity guidance.
3
Shop smarter
Buy only what helps you look better, works with your wardrobe, and fits your life.
Frequently Asked Questions
What is Aira?
Aira is an AI-powered personal stylist app available on Android, iOS, and Web. It uses advanced AI to analyze your body type, skin tone, and style preferences to deliver personalized outfit recommendations for any occasion — from casual everyday wear to formal events, weddings, and job interviews.
How does the body scan work?
Take a full-body photo and Aira's AI analyzes your body type, proportions, skin tone, and undertone. It identifies your best colors, silhouettes, and fabrics — powering every outfit recommendation. The scan takes 30 seconds and you can retake it anytime.
Is Aira free to use?
Yes, Aira is free to use with core features including body scan analysis, daily outfit recommendations, and wardrobe management. Premium features are available for users who want advanced styling capabilities.
What is personal color analysis?
Personal color analysis determines which colors complement your natural skin tone, hair color, and eye color. Aira identifies your undertone (warm, cool, or neutral) and assigns your seasonal color palette — helping you choose clothing colors that make you look healthier, more vibrant, and put-together.
Does Aira work for all body types?
Absolutely. Aira is designed to work with every body type — pear, apple, hourglass, rectangle, inverted triangle, and more. The AI analyzes your specific proportions and recommends outfits that flatter your unique shape, not generic one-size-fits-all advice.
Can I shop directly from Aira?
Yes — every recommended piece links to retailers in your region. Tap any "Buy New" item to open it on Myntra, Amazon, ASOS, or your local fashion retailer. Aira works in 7 global markets: India, US, UK, Europe, Middle East, SE Asia, and Australia.